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travel.ch: every year several hundred thousand francs for AdWords

Interesssanter article in the NZZ am Sontag on Google ("Not only surfing").

The article reveals CEO of Zeller travel.ch how much the company spends on Google AdWords:

• for terms such as "Maldives", "hotel in Paris» or "Mallorca" one has ever 2-3 Francs per click, so that in the first place with Google is
• Each year several hundred thousand francs for Google AdWords issued.

These figures show the dimensions, which is operated here.

thrilling was how much share travel suppliers today to blog. Sun blogging as the boss himself (Herr Zeller) in http://www.reiseprofi.ch . However, the last post from 1 July ...